Sweepstakes marketing – A dynamic tool to attract customers


Did you know that Sweepstakes are considered to be one of the most efficient marketing campaign tools? They are very cost effective and dynamic way to market your products or services. Sweepstakes and Contests marketing attract a huge number of potential buyers and provides a sudden boost to your business. However, certain rules are required to be followed when you use sweepstakes marketing. These rules vary from country to country. Whether you own a small company or a big enterprise you can always get huge benefits from sweepstakes marketing.

Since a very long time business personnel around the globe have been using sweepstakes marketing to gain exposure for their products and services. Even the most successful products or services sometimes fail to meet the expectations of their sales by a firm not because they are not good or not being liked by the people but majorly because they don’t receive the correct amount of exposure. For example, not many knew that Chrysler has a hybrid full sized SUV, until and unless they entered the Chrysler sweepstakes as Chrysler provided great details regarding their this new product which not only attracted many people to buy it but also informed the people that this product actually exists.

Sweepstakes marketing has been carried out on different mediums such as newspapers, radios, television, internet etc. on the internet it invites a huge traffic to your websites and blogs which not only promotes you (in case you are a writer or something) but also your products. Not only this, if on your websites you are paid for each click a visitor makes that earns you some extra bucks as well.

Sweepstakes marketing comes in handier if you are running a small business. What you can actually do is announce a sweepstakes promotion with the winning of a product or service that is in the demand of almost every person during those days. This will serve as bait as people will be attracted towards your actual products too while they will enter into the sweepstakes. In this way the chances of sales of your products or service will increase a lot as there are many people who are impulsive buyers. In addition to that many will at least take an investigating look at your product or service and will think about its need in their life and there is a brighter chance that they will buy your product sometimes later.




19 Responses to “Sweepstakes marketing – A dynamic tool to attract customers”

  1. Craig Mankin says:

    I want to buy my dream house that I always wanted with nice garage and tools so I can build cars and work on them and send my daughter to collage.

  2. Craig Mankin says:

    I want to win it all so me and my daughter have a place of our own and make dreams come true that I can give he everything that she needs

  3. Dovie Najara says:

    Yes I want to win it all on august 31fst God willing I will Bless you all Dovie Najara

  4. Dovie Najara says:

    Yes I want to win it all

  5. Kurt Habrock says:

    In it to win it. I love to be on social media TV and commercials and advertisements for publishers clearing House

  6. Eveln Cutruzzula says:

    I look at it this way I would really really love to win but I have never been lucky all my life but throw god time and bad time God above has walk with me and he walk me throw life and made sure I was staying on the right path and if he wants to make it easier for me I will win all you are offering to people a second chance at life God has kept me strong all my life but anyways what you all do for people are great and I thank you for that God Bless you all thank you again now I want to win because I am in it to win it for sure love you all bye for know

  7. Alex Henderson says:

    From the Mertz and the Mertz Building of Reading for the visually challenged to PCH Associates and the Prize Patrol. They are all people who enthusiatically and Sincerely have big Hearts! :-) They do alot for people as they have done good for me to. I play religiously and enter every day now for 4 years. I have more then won in so many ways. Spiritually, emotionally and even phuysically believe it or not. PCH you guys and gals all rock. I say HAPPY NEW YEAR and ROCK ON TO ALL!! :=D Oi Oi Oiii

  8. Greg zaifert says:

    Hope I win ty smile

  9. kelly iker says:

    If I won this Publishing Clearing House I would be able to take care of my family buy a house for us to live in pay all my bills give to my church and I would help families in need like I am because I have been there and still in there and I would love to help another family if I had the money or as many families as I could to change their life as well to get them a step up that would do wonders just to have that opportunity in my life to be able to do stuff like that I would be surely blessed by God and I still pray everyday that one day I will become a winner I just have to wait until God gives me the opportunity thank you very much for listening to me.

  10. Rickey Edward Evanoff says:

    YES PCH BLESS YOU AND SO MANY ME EVERY DAY I LOVE ALL THE DOORS THAT OPEN AND THE HELPFUL PEOPLE ON THE OTHER SIDE
    PCH GOLD LEVEL SUPER FAN FOREVER FRIEND FAM A ELITE PLATINUM MEMBER FANS FRIEND

  11. Kw 15-7 says:

    Suv winner

  12. Kw 15-7 says:

    I have been with the PCH Contest for months and months. I have never won anything and this Prize would make so many things possible. I’d donate to the MS Foundation to help find a cure for everyone affected with this awful disease (including me), I would also donate to the Diabetes Foundation, I would give money to my family who could really use some financial help, I would give to my sons and my grandchildren to help them with college expenses, I would buy a condo to make the rest of our lives easier. I would then book a Round the World Cruise while I can still do it. Oh PCH please pick me !

  13. Jenna Carpenter says:

    I have been with the PCH Contest for months and months. I have never won anything and this Prize would make so many things possible. I’d donate to the MS Foundation to help find a cure for everyone affected with this awful disease (including me), I would also donate to the Diabetes Foundation, I would give money to my family who could really use some financial help, I would give to my sons and my grandchildren to help them with college expenses, I would buy a condo to make the rest of our lives easier. I would then book a Round the World Cruise while I can still do it. Oh PCH please pick me !!!

  14. Jenna says:

    I have been with the PCH Contest for months and months. I have never won anything and this Prize would make so many things possible. I’d donate to the MS Foundation to help find a cure for everyone affected with this awful disease (including me), I would also donate to the Diabetes Foundation, I would give money to my family who could really use some financial help, I would give to my sons and my grandchildren to help them with college expenses, I would buy a condo to make the rest of our lives easy. I would then book a Round the World Cruise while I can still do it. Oh PCH please pick me !!!

  15. Benjamin giske says:

    wow these guys forget what games r about begging to let u win isn’t how it’s played just enjoy the game and play !!

  16. Keith Winston says:

    PCH Act Now Publishers

  17. William Roberts Jr says:

    Come on Pch, I’ll be 59 years old in October, can I please win this now? Before I turn to a fossil, I mean, what good is winning when you don’t have health and strength, and you’re old and can’t enjoy it? If I win now I can enjoy it, along with my wife and. youngest daughter, grand children, how about a break for once in my life? Thank you, cause times are hard.

  18. Ronnie l jones says:

    Jesus I have faith like the gran of salt to move this mtn to win the mtn of money be renewed by the spirit in ur mind good going in good comen out winner

  19. Hugo cendejas says:

    I wish I win so I can buy my dream home to help my parents friends and a Children’s Hospital thanks for giving us an opportunity to play win money for free lucky thank you thanks PCH and PRIZE PATROL all of the corporation of PCH